Monday, November 19, 2012

Market Evolution : Focus on M6


Hello,

After the history of TF1, here a brief post to present M6.
M6 was created in 1987 by Jean Drucker in 1987. After some difficulties until 1992, M6 has constantly increased its activities. This generalist channel is now in third position in term of audience in France (after TF1 and France 2). Nicolas De Tavernost, the CEO of this company headquartered in Neuilly-sur-Seine, has announced a turnover of €1.42 billion in 2011 (-2,8% vs 2010).

M6 is well known for strong concepts and TV programmes like Turbo (created in 1987), Capital (created in 1988) or E=M6 (created in 1991). It is also viewed has an innovative channel which has launched TV programmes like Loft Story, Top Chef, D&CO or Un dinner presque parfait

This generalist channel is owned by the M6 Group. This firm also have in its portfolio other channels like W9, Teva, Paris Première and Girondins.tv. However, its activities are not limited to the TV market. Indeed, this company also have websites like Clubic or Mister Good Deal under its control and is an actor of the French mobile phone market with M6 Mobile.

See you!

Sources: http://www.groupem6.fr/le-groupe/
                  http://www.lexpress.fr/actualites/1/economie/m6-recul-du-resultat-net-en-2011-lie-a-une-fiscalite-plus-lourde_1082436.html
                  http://teleobs.nouvelobs.com/articles/32142-le-chiffre-d-affaires-du-groupe-m6-a-recule-de-5-en-2011
                  http://www.linternaute.com/television/dossier/06/vieilles-emissions/turbo.shtml


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