Way of differentiation

Let’s now have a look on the way of differentiation between TF1 and M6.

TF1 and M6 differ at first with regard to their programs of information broadcast. Each day, TF1 proposes at lunchtime and dinnertime half hour TV news. Whereas, M6 proposes a much shorter daily TV news with its “19 45”.

In a general way the 2 channels propose relatively similar programs like: reality TV, series, reports, entertainments… but they differentiate because TF1 proposes more entertainments and M6 proposes more reports.

They also differentiate because we can notice that the programs of M6 are more regular while TF1 change more often of programs to try to surprise his televiewers.