TF1 & M6 : The french private audiovisual leaders
Friday, December 7, 2012
The Keller model
›
Competitive frame: TF1, M6 and the generalists channel such as France2, France3, France4, D8, Canal+. The Keller model is m...
Thursday, December 6, 2012
Brand community
›
All along this blog we have seen that M6 and TF1 marketing strategies are quite close and M6 is nowadays a fierce competitor of TF1. But i...
Wednesday, December 5, 2012
Lovemarks
›
Hello everybody, We are now going to see some of the key drivers that turn the Brands TF1 and M6 into ...
Preference : focus on TV series
›
Hi ! TF1 and M6 are broadcasting a large number of TV series in prime time and these series are in majority produced in the US. As TV prog...
›
Home
View web version
